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The questions I hear most.

7–12×How far people overestimate what life insurance costs. Even the youngest and healthiest applicants, the cheapest in the country to insure, guess high by that much.[1]
~100MAmerican adults say they need life insurance, or more of it than they have.[2]

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Fewer households are covered now than a generation ago.

Share of American adults who own life insurance.

201163%
202652%
Eleven points in fifteen years, while household debt and the cost of a funeral both climbed. That gap does not show up as a statistic in anybody’s life. It shows up as a family discovering, in the worst week they will ever have, that there is nothing there.[2]
Weeks, not monthsA death benefit with a living named beneficiary is paid straight to that person. It never enters probate, the court cannot hold it up, and creditors of the estate cannot reach it. A beneficiary designation also overrides whatever a will says, which is exactly why an out-of-date one is worth ten minutes of your time.[3][4][5]

Sources

All the research I use, in one place: the numbers.

  1. Life Happens, They Don’t Understand Life Insurance and Overestimate Its Cost, from the 2025 Insurance Barometer Study — lifehappens.org ↑
  2. LIMRA & Life Happens, 2026 Insurance Barometer Study — limra.com ↑
  3. MoneyGeek, Does Life Insurance Go Through Probate?, 2026 — moneygeek.com ↑
  4. Statewide Probate, Are Life Insurance Proceeds Assets in Probate? Florida Law Guide, 2026 — statewideprobate.com ↑
  5. Internal Revenue Code §101(a), income-tax treatment of death benefits, and §7702A, modified endowment contracts. ↑

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